HISTORY

WE ARE WHO WE ARE WHEN NO ONE IS WATCHING. WE ALL HAVE OUR OWN SECRETS. THIS IS WHAT CONNECTS US. OUR DARKEST MOMENTS BECOME OUR GREATEST STRENGTH.

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EVERYONES SECRET STARTED AS A TUMBLR BLOG AROUND 2011 IN HAMBURG, GERMANY. TWO FRIENDS CURATING THEIR AESTHETIC, SHOWCASING ART, PHOTOGRAPHY AND MUSIC, BOTH ONLINE AND OFFLINE. 

WE FELL IN LOVE WITH THE INTERNET BECAUSE OF ITS ANONYMITY AND POTENTIAL FOR YOUNG CREATIVES. AS WE FELT THE RISE OF SOCIAL MEDIA AND UNFILTERED CONTENT WAS CONTRARY TO THE INITIAL IDEA OF THE INTERNET, WE WENT OFFLINE IN 2014.

IT WAS DURING ONE OF OUR STAYS IN TEL AVIV A FEW YEARS LATER THAT WE DECIDED TO REVIVE EVERYONES SECRET AS A BLOG. A NEW LOGO WAS CREATED AND THE IDEA TO MAKE SOME MERCHANDISE WAS BORN, WHICH TURNED INTO CAPSULE COLLECTION EST_001. BY NOW, WE CREATE WHATEVER COMES TO MIND. IN ORDER TO EMPOWER OURSELVES & WHAT WE STAND FOR. 

WE ARE BASED IN BERLIN, TEL-AVIV & HAMBURG.

Downlaod the Capsule Collection EST_001:הסוד של כולם" Lookbook

VISIT OUR BLOG

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Founders
Ruby
Amschel

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Contact: contact@everyones-secret.com